OFFAIR: Does Your Business Idea Pass the Eyebrow Test?
Ian Siegel is the co-founder and CEO of ZipRecruiter, the web-based job platform for small and mid-sized businesses. Ian explains the 'Eyebrows up, Eyebrows Down' test - an entrepreneurial hack to quickly tell if someone likes your idea or not, based on the direction of their eyebrows while you are explaining your idea.
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